Unique style perception blended with quality

Operating since the 1930s with an understanding of accessible luxury and a deep knowledge of high-quality craftsmanship and needlework, Birelin was born in France as the first breakout brand from the Company’s industrial character thanks to Günay Birel’s, a third generation of this artisan family, unwavering commitment to quality.

Placing great importance on carrying an understanding of past Haute Couture details (quality/meticulous tailoring) into current day fashion, Birelin has been positioned as the fashion address renowned for its vision and distinguished, elegant and modern timeless designs – bringing a breath of fresh air to the retail sector.

Birelin’s use of high-quality fabrics, flawless sewing details, feminine and sophisticated style set the brand apart.

BIRELIN products are garments that combine quality with a new sense of fashion, which carry the spirit of time and create a style beyond it.

In a retail sector where dynamics are constantly changing, Birelin has fast become the go-to address for timeless fashion quality thanks to the inspiration it gets from iconic pieces of the past.

With collections that speak to a variety of different female personas through carefully curated stories, Birelin connects with its customers from all across the globe via its custom shop-experience and online, via its website.


Birelin’s high-quality production facilities are located in Şişli and Samsun, employing 150 people across 2 factories.